Brand Identity, Mascot Design,  Marketing Collaterals, Marketing Pushes

Who is RateS?

RateS is a social commerce app that allows new entrepreneurs to kickstart their business without capital and inventory.

RateS supplies carefully curated, high quality products to their resellers and delivers the products to customers on behalf of the reseller.

Logo Concept.

As a community-based platform, RateS logo is inspired by a handshake between 2 parties. This handshake represents the cooperation between the company (the supplier) and the entrepreneurs (the resellers).

Mascot Design

Brand mascots are humanized characters that represent brands in marketing and social media. These mascots define RateS brand identity with their approachable personalities, bringing the audience closer with the brand.

Mascot Interaction

Each mascot represents different roles, and each of them is integrated accordingly on social media and RateS app